{"id":61614,"date":"2026-10-14T13:54:31","date_gmt":"2026-10-14T05:54:31","guid":{"rendered":"https:\/\/openhub365.cn\/?p=61614"},"modified":"2026-10-14T15:10:35","modified_gmt":"2026-10-14T07:10:35","slug":"3-%e7%ba%bf%e4%b8%8b%e5%ae%9e%e4%bd%93%e5%95%86%e9%93%ba%e5%a6%82%e4%bd%95%e5%ba%94%e5%af%b9%e7%ba%bf%e4%b8%8a%e7%94%b5%e5%95%86%e5%86%b2%e5%87%bb","status":"publish","type":"post","link":"https:\/\/openhub365.cn\/index.php\/2026\/10\/14\/3-%e7%ba%bf%e4%b8%8b%e5%ae%9e%e4%bd%93%e5%95%86%e9%93%ba%e5%a6%82%e4%bd%95%e5%ba%94%e5%af%b9%e7%ba%bf%e4%b8%8a%e7%94%b5%e5%95%86%e5%86%b2%e5%87%bb\/","title":{"rendered":"3. \u7ebf\u4e0b\u5b9e\u4f53\u5546\u94fa\u5982\u4f55\u5e94\u5bf9\u7ebf\u4e0a\u7535\u5546\u51b2\u51fb"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\u4e86\u89e3\u66f4\u591a<a href=\"https:\/\/openhub365.cn\/index.php\/2026\/06\/03\/%e5%9b%9b%e5%85%ad%e7%ba%a7%e3%80%81%e8%80%83%e7%a0%94%e8%8b%b1%e8%af%ad%e9%ab%98%e9%a2%91%e5%88%86%e7%b1%bb%e7%9f%ad%e8%af%ad%e7%9b%ae%e5%bd%95\/\" data-type=\"post\" data-id=\"12008\">\u82f1\u8bed\u56db\u516d\u7ea7\u5206\u7c7b\u8bcd\u6c47\u77ed\u8bed\u76ee\u5f55<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u9002\u7528\u4eba\u7fa4\uff1a\u56db\u516d\u7ea7\u3001\u4e13\u5347\u672c\u3001\u8003\u7814\u82f1\u8bed\u7cbe\u8bfb\u5199\u4f5c<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u5916\u520a\u7d20\u6750\u6765\u6e90\uff1a\u300aWashington Post\uff08\u534e\u76db\u987f\u90ae\u62a5\uff09\u300b<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u62a5\u520a\u539f\u7248\u6807\u9898\uff1a<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>How Physical Stores Survive the Impact of Online E-commerce<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u4e00\u3001\u82f1\u6587\u6539\u7f16\u6b63\u6587<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Local physical stores face fierce competition <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">from various online shopping platforms<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">which attract consumers with low prices <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">and door-to-door delivery services.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Many offline merchants launch <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">exclusive in-store experience activities<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">to create unique feelings that cannot be <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">copied by online shopping.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Shop owners combine offline shopping with live-stream sales<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">to expand sales channels and retain regular customer groups.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Some brick-and-mortar stores upgrade their service system<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">to provide personalized consultation <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">and after-sales support for visitors.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Retail analysts point out that offline <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">shops have irreplaceable advantages<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">in real product touch and instant consumption experience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Successful physical businesses balance <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">price concessions and service quality<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">to build long-term trust between brands and local residents.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e8c\u3001\u5b8c\u6574\u8bd1\u6587<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u672c\u5730\u5b9e\u4f53\u5546\u94fa\u9762\u4e34\u5404\u7c7b\u7ebf\u4e0a\u8d2d\u7269\u5e73\u53f0\u7684\u6fc0\u70c8\u7ade\u4e89<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd9\u4e9b\u5e73\u53f0\u4f9d\u9760\u4f4e\u4ef7\u4e0e\u9001\u8d27\u4e0a\u95e8\u670d\u52a1\u5438\u5f15\u5e7f\u5927\u6d88\u8d39\u8005\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4f17\u591a\u7ebf\u4e0b\u5546\u5bb6\u63a8\u51fa\u95e8\u5e97\u4e13\u5c5e\u4f53\u9a8c\u6d3b\u52a8<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6253\u9020\u7ebf\u4e0a\u8d2d\u7269\u65e0\u6cd5\u590d\u523b\u7684\u72ec\u7279\u6d88\u8d39\u611f\u53d7\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u95e8\u5e97\u7ecf\u8425\u8005\u5c06\u7ebf\u4e0b\u6d88\u8d39\u4e0e\u76f4\u64ad\u5e26\u8d27\u76f8\u7ed3\u5408<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u62d3\u5bbd\u9500\u552e\u6e20\u9053\uff0c\u7559\u4f4f\u7a33\u5b9a\u7684\u5ba2\u6237\u7fa4\u4f53\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u90e8\u5206\u5b9e\u4f53\u5e97\u5347\u7ea7\u81ea\u8eab\u670d\u52a1\u4f53\u7cfb<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5230\u5e97\u987e\u5ba2\u63d0\u4f9b\u4e00\u5bf9\u4e00\u4e13\u5c5e\u54a8\u8be2\u4e0e\u5b8c\u5584\u552e\u540e\u4fdd\u969c\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u96f6\u552e\u884c\u4e1a\u5206\u6790\u5e08\u6307\u51fa\uff0c\u7ebf\u4e0b\u95e8\u5e97\u62e5\u6709\u4e0d\u53ef\u66ff\u4ee3\u7684\u4f18\u52bf<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4f53\u73b0\u5728\u5b9e\u7269\u4eb2\u624b\u4f53\u9a8c\u3001\u5373\u65f6\u6d88\u8d39\u7684\u72ec\u7279\u611f\u53d7\u4e0a\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u7ecf\u8425\u826f\u597d\u7684\u5b9e\u4f53\u95e8\u5e97\u5e73\u8861\u4ef7\u683c\u4f18\u60e0\u4e0e\u670d\u52a1\u54c1\u8d28<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728\u54c1\u724c\u548c\u672c\u5730\u5c45\u6c11\u4e4b\u95f4\u5efa\u7acb\u957f\u4e45\u7684\u4fe1\u4efb\u5173\u7cfb\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e09\u3001\u6838\u5fc3\u91cd\u70b9\u8bcd\u6c47\u77ed\u8bed<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">1.&nbsp;physical<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\/\u02c8f\u026az\u026akl\/<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5b9e\u4f53\u7684\uff0c\u7ebf\u4e0b\u7684<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5f62\u5bb9\u8bcd(adj.)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2.&nbsp;merchant<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\/\u02c8m\u025c\u02d0t\u0283\u0259nt\/<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5546\u5bb6\uff0c\u5546\u6237<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u540d\u8bcd(n.)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">3.&nbsp;exclusive<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\/\u026ak\u02c8sklu\u02d0s\u026av\/<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e13\u5c5e\u7684\uff0c\u72ec\u6709\u7684<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5f62\u5bb9\u8bcd(adj.)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>4.\u00a0retain<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\/r\u026a\u02c8te\u026an\/<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u7559\u4f4f\uff0c\u7ef4\u6301<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u52a8\u8bcd(v.)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>5.\u00a0personalized<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\/\u02c8p\u025c\u02d0s\u0259n\u0259la\u026azd\/<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e2a\u6027\u5316\u7684<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5f62\u5bb9\u8bcd(adj.)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>6.\u00a0irreplaceable<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\/\u02cc\u026ar\u026a\u02c8ple\u026as\u0259bl\/<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e0d\u53ef\u66ff\u4ee3\u7684<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5f62\u5bb9\u8bcd(adj.)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>7.\u00a0instant<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\/\u02c8\u026anst\u0259nt\/<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5373\u65f6\u7684\uff0c\u7acb\u523b\u7684<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5f62\u5bb9\u8bcd(adj.)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>8.\u00a0concession<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\/k\u0259n\u02c8se\u0283n\/<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4f18\u60e0\uff0c\u8ba9\u5229<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u540d\u8bcd(n.)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>9.\u00a0resident<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\/\u02c8rez\u026ad\u0259nt\/<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5c45\u6c11\uff0c\u987e\u5ba2<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u540d\u8bcd(n.)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>10.\u00a0retail<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\/\u02c8ri\u02d0te\u026al\/<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u96f6\u552e\u7684<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5f62\u5bb9\u8bcd(adj.)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u56db\u3001\u957f\u96be\u53e5\u5206\u5c42\u62c6\u89e3<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u539f\u53e5<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Local physical stores face fierce competition <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">from various online shopping platforms<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">which attract consumers with low prices <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">and door-to-door delivery services.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u53e5\u5b50\u4e3b\u5e72\uff1a<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Stores face competition<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u5206\u5c42\u4fee\u9970\u6210\u5206\uff1a<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Local physical\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u524d\u7f6e\u5b9a\u8bed\uff0c\u4fee\u9970\u5546\u94fa\u4e3b\u4f53<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">from various online shopping platforms\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u540e\u7f6e\u5b9a\u8bed\uff0c\u8bf4\u660e\u7ade\u4e89\u6765\u6e90<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">which attract consumers with low prices <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">and door-to-door delivery services\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u5b9a\u8bed\u4ece\u53e5\uff0c\u8865\u5145\u7ebf\u4e0a\u5e73\u53f0\u4f18\u52bf<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u539f\u53e5<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Many offline merchants launch exclusive in-store experience activities<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">to create unique feelings that cannot be copied by online shopping.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u53e5\u5b50\u4e3b\u5e72\uff1a<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Merchants launch activities<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u5206\u5c42\u4fee\u9970\u6210\u5206\uff1a<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Many offline\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u524d\u7f6e\u5b9a\u8bed\uff0c\u4fee\u9970\u5546\u5bb6\u4e3b\u4f53<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">exclusive in-store experience\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u591a\u5c42\u5b9a\u8bed\uff0c\u4fee\u9970\u7ebf\u4e0b\u6d3b\u52a8<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">to create unique feelings\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u76ee\u7684\u72b6\u8bed\uff0c\u8bf4\u660e\u4e3e\u529e\u6d3b\u52a8\u7684\u76ee\u6807<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">that cannot be copied by online shopping\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u5b9a\u8bed\u4ece\u53e5\uff0c\u9650\u5b9a\u72ec\u7279\u4f53\u9a8c\u7684\u5c5e\u6027<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u539f\u53e5<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Retail analysts point out that offline <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">shops have irreplaceable advantages<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">in real product touch and instant consumption experience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u53e5\u5b50\u4e3b\u5e72\uff1a<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Analysts point out that shops have advantages<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u5206\u5c42\u4fee\u9970\u6210\u5206\uff1a<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Retail\uff1a\u524d\u7f6e\u5b9a\u8bed\uff0c\u4fee\u9970\u5206\u6790\u5e08<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">that offline shops have irreplaceable advantages\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u5bbe\u8bed\u4ece\u53e5\uff0c\u4e3a\u89c2\u70b9\u6838\u5fc3\u5185\u5bb9<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">in real product touch and instant consumption experience\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u540e\u7f6e\u5b9a\u8bed\uff0c\u8bf4\u660e\u4f18\u52bf\u7684\u4f53\u73b0\u9886\u57df<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u00a9<\/strong><strong>\u82f1\u8bed\u6570\u5b57\u667a\u5e93 \u7248\u6743\u6240\u6709<\/strong><strong><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6240\u6709\u5b66\u4e60\u7d20\u6750\u8d44\u6599\u5747\u4e3a\u82f1\u8bed\u6570\u5b57\u667a\u5e93\u539f\u521b\uff0c\u7981\u6b62\u79c1\u81ea\u8f6c\u8f7d\u3001<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6458\u6284\u3001\u590d\u5236\u3001\u4e8c\u6b21\u7f16\u8f91\u3001\u5546\u7528\u5206\u53d1\uff0c\u4efb\u4f55\u4fb5\u6743\u884c\u4e3a\u5c06\u4f9d\u6cd5\u8ffd\u7a76\u8d23\u4efb\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8bf7\u70b9\u51fb\u8fd4\u56de\u9996\u9875<a href=\"https:\/\/openhub365.cn\/index.php\/2026\/10\/14\/%e5%8d%8e%e7%9b%9b%e9%a1%bf%e9%82%ae%e6%8a%a5%e7%b2%be%e9%80%89%e7%9b%ae%e5%bd%95\/\" data-type=\"post\" data-id=\"61620\">\u534e\u76db\u987f\u90ae\u62a5\u7cbe\u9009\u76ee\u5f55<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u4e86\u89e3\u66f4\u591a\u82f1\u8bed\u56db\u516d\u7ea7\u5206\u7c7b\u8bcd\u6c47\u77ed\u8bed&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[760],"tags":[],"class_list":["post-61614","post","type-post","status-publish","format-standard","hentry","category-760"],"_links":{"self":[{"href":"https:\/\/openhub365.cn\/index.php\/wp-json\/wp\/v2\/posts\/61614","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/openhub365.cn\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/openhub365.cn\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/openhub365.cn\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/openhub365.cn\/index.php\/wp-json\/wp\/v2\/comments?post=61614"}],"version-history":[{"count":5,"href":"https:\/\/openhub365.cn\/index.php\/wp-json\/wp\/v2\/posts\/61614\/revisions"}],"predecessor-version":[{"id":61654,"href":"https:\/\/openhub365.cn\/index.php\/wp-json\/wp\/v2\/posts\/61614\/revisions\/61654"}],"wp:attachment":[{"href":"https:\/\/openhub365.cn\/index.php\/wp-json\/wp\/v2\/media?parent=61614"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/openhub365.cn\/index.php\/wp-json\/wp\/v2\/categories?post=61614"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/openhub365.cn\/index.php\/wp-json\/wp\/v2\/tags?post=61614"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}